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What is Google Base?
Google are hardly renowned for
resting on their laurels. The fact that they are the
most used and talked about search engine in the
world has been brought about partially by the
regular release of new and innovative products. Many
of these products have caused a massive storm as
soon as the first words have been uttered but there
is one that hasn’t quite the headlines in the usual
manner – Google Base.
Still in Beta, “Google Base is a place where you can
easily submit all types of online and offline
content” according to Google themselves. It sounds
similar in principle to the numerous directories
that are abound on the Internet except that
absolutely anyone can post any type of information
and, importantly, include their own attributes to
enable easier and more accurate searches.
All information posted to Google Base could
potentially show up on any of the Google network of
sites that includes Google, Froogle, and many more.
It has been in Beta for some months now, with
reports that silent testing actually began in
October of 2005, but presumably a lot of the time
will be taken up ensuring that black hat SEOs do not
manage to spam the remainder of the Google network.
However, there is bound to be some way to
legitimately use the service to promote your sites
and other content.
Watch this space for more information as it becomes
available.
Visit the Google Base Beta site at
http://base.google.com
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